OpenAI backlash, McDonald’s memes and Ford’s F1 return show perception drives the conversation
From AI ethics debates to viral CEO moments, recent headlines reveal how quickly perception can shift online — and what real estate professionals can learn about trust, storytelling and platform risk.
An open letter to NAR members: Be the change you’re looking for
We are the National Association of Realtors, Darryl Davis writes, and if we want it to be better, stronger, and more trusted, then it starts with us.
Back to basics, back in business: Now Streaming
These lead-gen fundamentals still fill pipelines. Here's how to blend them with today’s tools to get results faster.
HomeServices CEO on private listings: ‘Tell me how that is putting the consumer first’ (WATCH)
On stage with Joe Skousen and Stuart Siegel, Chris Kelly compared private listings to video streaming fragmentation.
Compass-Rocket partnership, private listings, rates: Inman Top 5
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers.
Proptech investment hits $1B in February as investors place bigger, more selective bets
Proptech funding topped $1 billion in February as venture capital shifted toward fewer, larger bets, even as early-stage startups continued attracting investment.
The market keeps tipping toward a pool of reluctant buyers
Mortgage rates and the median listing price are down, while active inventory is up year over year, but more positive movement may be required for hesitant buyers this spring.
Manning up on LinkedIn: Does the social media platform favor masculine profiles?
Can changing your gender on LinkedIn lead to a measurable increase in traffic and visibility? Rachael Hite set out to find out.
Compass is rethinking how inventory reaches consumers, and that’s long overdue
Standing still is not a strategy, Compass team lead Angela Morsa writes. Compass is bringing necessary new innovations to the practice of real estate.